Change the Course runs in the US, working with residents and local businesses to conserve water. This is a great program, but could be improved with a few social marketing upgrades.
Author: avsramos
A twenty-something social marketing enthusiast passionate about leaving the world a little bit better than I found it.
Food Waste
It’s a global issue that affects each and every one of us. A recent report by the Global Commission on the Economy and Climate estimates that globally, consumers spend about $400B a year on produce and snacks that eventually make their way to the trash bin. In Canada, $27 billion worth of food is wasted … Continue reading Food Waste
Action for Happiness
I want to lose weight. I want to manage my money better. I want to start a new hobby. I want to get a better job. I want to floss more. (Okay, maybe that's just me...) These are some of the common things you'll hear friends say when you ask them what their New Year's … Continue reading Action for Happiness